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This site states the following, "Nothing is quite as important as the roof over your beloved home." We noticed that the web page stated " Your roofing system is a reflection of your lifestyle and should be structurally sound." It also stated " At CCR Roofing, there is no roof we cant fix or replace to ensure your peace of mind. See why our roofing system is second to none. CCR Roofing LLC - Austin Roofing Contractors. And the greater DFW area. CCR Roofing is an accredited member of the Better Business Bureau, and we are licensed and insured. Our skilled Austin roofing professionals are i." The header had commercial roof restoration as the highest ranking keyword. It was followed by flat roof restoration, commercial roof replacement, and residential roof replacement which isn't as ranked as highly as commercial roof restoration. The next words the site uses is damaged roof replacement. roof replacement Austin was also included and could not be seen by web engines.